A note from the Chairman of Deutsche
Over the years, I’ve had the privilege of working closely with business owners across industries including CXO’s and founders building something from scratch. Through it all, one thing has become abundantly clear to me. Indian businesses don’t just need accounting support. They need accounting partners who understand the Indian ecosystem from the inside out.
If you consider the Indian scenario, startups are rising in Tier 2 and Tier 3 cities. Traditional industries are digitizing. Entrepreneurs are exploring global markets. And through all of this, one quiet but crucial factor is making or breaking that growth. It's nothing but how well a business is managing its numbers, compliance, and governance.
And this is where Indian accounting firms play a truly irreplaceable role.
This isn’t just a question of national pride. It’s about relevance, agility, and cultural understanding. It’s about having advisors who speak the language of Indian business.
In this note, I want to share why I believe, now more than ever, Indian accounting firms are the most strategic choice for Indian businesses.
They Know the Ground Reality Because They’re On the Ground
The Indian regulations are constantly shifting. GST rules get updated, MCA requirements change, and state-level taxes add more to the complexity. Indian accounting firms understand this because they are in it every day.
International firms may offer globally recognized frameworks and methods. And yes, that can be valuable. But when it comes to the nitty-gritty of Indian compliance and the actual execution, the global lens often falls short. The difference lies in the local context, and that’s something Indian firms live and breathe.
In India, Timing and Access Matter A Lot
Let me share something I’ve seen countless times. Usually I've seen a deadline change suddenly or the government portal goes down the night before filing and even how a startup gets a notice with a 48-hour response window. In those moments, having a local partner makes all the difference.
Indian firms are accessible. They understand that responsiveness isn't just about good service, it's about survival. They don’t operate with layers of delay or distant time zones. They’re used to jumping in when plans shift. That level of agility, rooted in familiarity with how things work here, is what many global firms struggle to provide.
The Indian Business Mindset
Running a business in India is also about people, legacy, and context. We’re a country where many businesses are deeply intertwined with family, tradition, and personal relationships. Indian accounting firms are equipped to adapt to this. They know when governance needs to be tightened without disrupting existing trust based systems and when this change needs to be handled with sensitivity.
Local Commitment
Let’s be honest. Multinational accounting firms operate with a different set of goals. There’s often a global agenda, and it doesn’t always align with what’s best for Indian SMEs or startups. Their systems are designed to serve global corporations and large-scale compliance models and not necessarily growing Indian businesses trying to find their footing or scale sustainably.
Indian accounting firms, on the other hand, grow when their clients grow. They’re usually in it for the long-term relationship.
At Deutsche, accounting is just the beginning. We help businesses set up their financial architecture, manage internal audits, align HR policies, ensure legal compliance, and even assist in strategic decision-making. Why? Because we’ve learned that in India, businesses need a reliable partner who understands the entire business lifecycle. As India’s businesses are evolving faster than ever, at Deutsche, we’re proud to be part of that story.